Latest Articles
I am gradually working through all my old blog posts that have been collecting dust for years – when I get chance in between working on client projects. I have hundreds of old articles to get through. In the meantime, here’s a few.
If you need help with your own content, get in touch. Creating well researched and optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.
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Every Life Deserves to be More Than a Footnote
PS (at the top). Most people skim. Please don’t. Not this time. Every now and then, I find myself revisiting old music. Not just the familiar background noise of nostalgia, but something deeper. The kind of music that used to mean something before algorithms and…
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YouTube’s AI Slop Problem Nobody Wants to Admit
YouTube allows anonymous channels to build AI-generated political content around the names and faces of real public figures, with no clear label telling viewers what they’re watching. Google talks about fighting AI slop in search while YouTube rewards the same thing with reach and subscribers.…
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Many Men Carry the Same Weight for Years
Sometimes, at Andy’s Man Club, you hear a man talk about something he’s been carrying for years. He doesn’t sit down and announce it. It’s not that neat. It comes out in bits, in the way he talks about work, about his family, about himself,…
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It’s Okay to Talk, But Is It Always Safe?
Talking about what’s going on in your head only helps if the person listening can actually handle hearing it. Most people, when they ask how you are, want the short answer, not the real one. Knowing the difference matters as much as being willing to…
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There’s No Place for Ego in an Andy’s Man Club Shirt
Andy’s Man Club runs on the principle that every facilitator is equal. There’s no hierarchy beyond whoever happens to be leading the session on a given Monday night. The “lead facilitator” title isn’t a rank, it’s a rota. With more than 330 groups and 6,500…
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Mental Health Awareness Week Again? Pick Up the Phone.
Mental Health Awareness Week runs every May, but the gap between posting about mental health and actually supporting someone has never been wider. Social media fills up with graphics, hashtags, and corporate compassion, while people who are genuinely struggling often go days without a real…
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The Madness of the AI Race – Stop Before We Succeed
Superintelligent AI doesn’t need to be malevolent to be catastrophic. The existential risk, according to MIRI’s Nate Soares, comes from indifference – a system smart enough to reshape the planet according to its own requirements, with no particular interest in whether humans survive the process.…
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The AI Industry Has a Problem, and It’s Getting Worse
Years of job-loss warnings, billion-dollar announcements, and god-like claims about technology that often can’t reliably count to ten have quietly built up a head of public resentment. Tech critic Ed Zitron has been making this case for a while. In a recent episode of The…
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Why Those Powerful Words Live on My Homepage
Nine words from a 1998 Manic Street Preachers number one sit at the top of this blog for a reason. They come originally from a Spanish Civil War propaganda poster, carried forward by a Welsh band still shaped by the disappearance of their lyricist Richey…
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Did An AI Really Try To Blackmail Its Creators?
No, an AI did not blackmail anyone. What actually happened was a controlled research experiment in which a language model, given a fictional scenario and fake incriminating emails, generated a threatening message inside that sandbox. There was no real victim, no real inbox, and no…
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That Facebook Post Doing the Rounds. It’s Still Bollocks!
Every few months, your feed fills up with it again. Some variation of “big day tomorrow” or “just in case you missed it on TV” – followed by a wall of semi-legal gibberish, a declaration that Facebook / Meta no longer has permission to use…
If you need help with your own content, get in touch.
Creating optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.