Latest Articles
I am gradually working through all my old blog posts that have been collecting dust for years – when I get chance in between working on client projects. I have hundreds of old articles to get through. In the meantime, here’s a few.
If you need help with your own content, get in touch. Creating well researched and optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.
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Advanced Technology That’s Strangely Unreliable

Technology still manages to shock me. Not because it’s clever. We all know it’s clever. What surprises me is how often it fails at basic things. I’m not talking about complicated scientific systems or experimental gadgets. I mean the everyday stuff. The things we all…
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Is Support Always Meant To Be Ongoing?

There’s something that’s been circling in my head for a while and it came up today in a conversation with another facilitator who’s been running a group as long as I have. Every Monday night, across the UK, around 6,500 (or so) men walk through…
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When AI Tech Support Creates More Problems than It Solves

There’s something slightly ironic happening in technical support right now. The more experienced you are, the harder it can be to get help. That sounds backwards, but it makes sense when you think about it. When Experience Works Against You People who’ve been working with…
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When British Politicians Stop Speaking English

A Green Party candidate campaigned in Urdu for a British by-election. Konstantin Kisin asks what that actually says about integration, identity, and who politics is really for. Summary: The Linguistic Shift in British Politics In this video, Konstantin Kisin discusses the significance of a Green…
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They Asked for Help. They Were Told to Wait.

Twenty children. Twenty families. Twenty times the system had a chance to step in and didn’t. The Times investigation into the deaths of children with special educational needs and disabilities isn’t a sad one-off. It is a spotlight on something many of us have felt…
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That One Man Who Nearly Went Home

A man stood 100 yards up the road. He nearly didn’t come in. This is why the sweeper role at Andy’s Man Club matters more than the handbook can explain. The Man Who Nearly Went Home Last night I had one of those moments that…
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Thanks Mate, Pass the Ball – Andy’s Man Club

Last night one of our facilitators shared that his long-time ill dad had passed away. This morning the group chat felt heavy. No one wanted to be the first to move it on. I said: Nobody wants to be the first to move the conversation…
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YouTube’s Triple Paywall Problem Explained

What we’re seeing isn’t a gentle drift towards monetisation, it’s stacked monetisation, and it’s reached the point where it feels naked. Once upon a time the deal was simple. You gave your time. They made something worth watching. YouTube ran ads around it. Everyone understood…
If you need help with your own content, get in touch.
Creating optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.

