Latest Articles
I am gradually working through all my old blog posts that have been collecting dust for years – when I get chance in between working on client projects. I have hundreds of old articles to get through. In the meantime, here’s a few.
If you need help with your own content, get in touch. Creating well researched and optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.
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The Emotional Risk Nobody Talks About in Men’s Groups
Put 15 blokes in a circle. Tell them they can offload. Tell them they won’t be judged. Tell them nothing leaves the room unless someone is at risk of harming themselves or others. Now watch what happens. You’re going to hear things that sit perfectly…
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Are Teen Social Media Bans Really About Surveillance?
Politicians love a simple story: “Kids are in trouble online. Ban them from social media. Job done.” It sounds tough, it sounds decisive, and it sounds like it’s “for the children”. Is it also nonsense? A Teen Social Media Ban Could Do More Than Protect…
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Medium’s Algorithm Turned Your Feed Into an Echo Chamber
Medium used to be brilliant – a proper treasure trove of diverse content on every subject you could imagine. Now? The algorithm’s turned it into a one-note echo chamber where a single click defines your entire identity. While the platform’s trying to fix the spam…
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Are New Companies House Rules A Trap For Directors?
If you’re a company director in the UK and you’ve been ignoring those emails from Companies House about identity verification, it’s time to stop. As of 18 November 2025, every director and Person with Significant Control (PSC) must verify their identity using biometric data –…
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Being Nice Might Actually be a Trauma Response
I’ve spent years telling myself I’m just generous with my time. Helpful. Accommodating. Easy to work with. The sort of person who goes the extra mile without being asked. And I have been pleased with myself about it. It’s what people have come to expect…
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I’m Struggling (Mentally) and I Don’t Even Know Why
I am struggling a lot lately. That’s the cleanest way to put it. Not in any obvious way. Just quietly, persistently, in a way that sits behind the eyes and won’t bugger off. And I don’t fully know why. Last August, in the middle of…
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Scammers Have Hijacked Your Year in Review
Your inbox is probably full of year-end roundups. Some are real. Most of them are absolutely bollocks. Scammers have worked out that December is basically open season on our attention spans. We’re expecting these “year in review” emails from Spotify, YouTube, Instagram, and whatever other…
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Teen Social Media Bans Are Really About Surveillance
Politicians love a simple story: “Kids are in trouble online. Ban them from social media. Job done.” It sounds tough, it sounds decisive, and it sounds like it’s “for the children”. It’s also nonsense. A Teen Social Media Ban Won’t Save Our Kids – It’ll…
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ADHD Hyperfocus, Lost Days and Microphone Testing
I found a voice memo from a few months ago and it nearly floored me. Not because it was dramatic. Not because it was poetic. But because it was honest. Brutally honest. I’d woken up at 6am with a simple idea. “I’ll just test a…
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Phone Addiction Is Stealing Real Human Connection
You’re mid-sentence. You’re telling someone about your day, something that happened, something that matters to you – and they glance down. Just for a second. Their thumb swipes. Their eyes leave yours. And you stop talking. Not because you’ve finished. Because you’ve been dismissed. You…
If you need help with your own content, get in touch.
Creating optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.