Rants and Reflections
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The YouTube Attention Economy is Drama Over Truth
Think about it for a minute. If you spend a lot of time on YouTube, how much of that time is actually spent consuming somebody else’s rumours, gossip, and speculation? Because so much of YouTube, as well as social media, blogs, and those bloody shorts (God, those damn shorts), is content created simply for your…
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Meditation Apps Scam (And We’re the Mugs They Cash In On)
So you downloaded another meditation or hypnotherapy app, did you? Thought this one might be the one that finally calms your overcooked brain and helps you sleep like a baby seal in a sunbeam? Well done, you’ve just funded another snake oil circus dressed up in pastel gradients and faux mindfulness. Let’s rip the mask…
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You’ve Just Unlocked a Big Fat Waste of Time
Gamification is just Monetisation in Fancy Dress. You’re not unlocking rewards. You’re unlocking distractions. A brutally honest take on how gamification keeps you clicking and wasting time. Welcome to the era where even your to-do list wants a round of applause. Where apps reward you for brushing your teeth, taking steps, and clicking buttons you…
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The Internet Was Meant for Wisdom. We Used It for Crap.
Let’s not sugar-coat this. We were handed the keys to the biggest knowledge-sharing machine in human history, and what did we do? We used it to flog slimming gummies, fake gurus, and “revolutionary” AI productivity hacks that barely outpace a hungover intern with a clipboard. Thirty bloody years. Thirty. That’s how long we’ve had the…
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Oh Look, Another Chapter About Why I Should Keep Reading…
Remember when books didn’t try to sell you the very thing you’re already holding in your hands? Yeah, me too. You bought the book. You paid. You made the decision. Yet the first chapter still treats you like some indecisive muppet who wandered in by accident and needs to be seduced into sticking around. “Here’s…
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Politics and the Circus That Never Ends
Party manifestos are rolled out every election with bold declarations about tax cuts, public spending, and cleaning up government. Anyone with a few elections under their belt has learned to treat these glossy brochures as the opening bid in a negotiation, not an actual blueprint for governance. The Manifesto Mirage: What’s Actually Delivered? According to…
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The Great AI Pivot: Everyone’s an Expert Now
We’re closing in on the end of 2024 and the AI grift is in full swing. Anyone with a few followers, or a few million, has gradually pivoted into talking about Artificial Intelligence (AI) as if they are seasoned experts. But let’s be honest, most of them haven’t a bloody clue what they’re talking about.…
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Why the Hell Do I Give So Much (And Why You Probably Should Too)
You ever get told you give too much? That you’re too generous, too willing, too “oh, don’t worry, I’ll sort it”? Yeah, me too. All the bloody time. Apparently, there’s this great universal scoreboard where every act of kindness is supposed to be logged, balanced, and monetised. But, funnily enough, I must’ve missed that memo.…
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The Great British Snow Panic and Media Fear Industry
In 1991, some friends and I drove across Canada in winter. We parked for lunch, came back to several inches of snow covering every vehicle in the now completely white parking area. We couldn’t see the roads. That’s snow. Real snow. And we carried on because that’s what you do when actual weather happens. It…
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YouTube’s Productivity Trap – Why You Feel Less Capable
YouTube hasn’t just become a place to learn how to do things. It’s become a place where you’re constantly told that whatever you’re already doing is wrong, inefficient, amateurish, or quietly sabotaging your future. Not bad enough to stop, obviously. Just bad enough to make you feel uneasy. That low-grade itch of “I probably should…