Latest Articles
I am gradually working through all my old blog posts that have been collecting dust for years – when I get chance in between working on client projects. I have hundreds of old articles to get through. In the meantime, here’s a few.
If you need help with your own content, get in touch. Creating well researched and optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.
-
You’ve Just Unlocked a Big Fat Waste of Time

Gamification is just Monetisation in Fancy Dress. You’re not unlocking rewards. You’re unlocking distractions. A brutally honest take on how gamification keeps you clicking and wasting time. Welcome to the era where even your to-do list wants a round of applause. Where apps reward you…
-
The Internet Was Meant for Wisdom. We Used It for Crap.

Let’s not sugar-coat this. We were handed the keys to the biggest knowledge-sharing machine in human history, and what did we do? We used it to flog slimming gummies, fake gurus, and “revolutionary” AI productivity hacks that barely outpace a hungover intern with a clipboard.…
-
ADHD, Starvation, and Doing Absolutely Sod All

Welcome to the glamorous world of executive dysfunction. Where your brain is so bloody busy it forgets to tell your stomach it’s starving, and your to-do list becomes a to-don’t list so long it could be sold as a scroll. Today’s special? Self-neglect, served with…
-
Oh Look, Another Chapter About Why I Should Keep Reading…

Remember when books didn’t try to sell you the very thing you’re already holding in your hands? Yeah, me too. You bought the book. You paid. You made the decision. Yet the first chapter still treats you like some indecisive muppet who wandered in by…
-
Losing Grip on Reality in the Age of AI

Welcome to the era where your toaster might be smarter than your boss, and your phone knows you better than your own mother. AI isn’t creeping in quietly anymore. It’s kicked the bloody door down, raided the fridge, and is now rewriting the rulebook while…
-
Cursor Ai Sonnet – The Future is Here – Or is it?

The future is here. Apparently. Or are we just clutching at straws, hoping for the best, because, let’s be honest, these AI tools aren’t (yet) as good as they claim to be, are they? Oh, they promise the world. Revolutionising industries, making our lives easier,…
-
Purple Died With Prince (And AI’s Killing What’s Left)

You’ve noticed it, haven’t you? Every second website you land on these days has gone purple. Every AI tool, every design platform, every bloody SaaS startup looks like it was spat out of the same indigo-soaked template. There’s a name for this phenomenon, turns out.…
-
AI Is Brilliant Until You Actually Try To Use It

AI is bloody useful. I use it every day. Research, tightening up phrasing, pressure-testing ideas, fact checking, checking angles I might have missed – adding balance to opinion pieces. It earns its keep. But some of the most hyped AI features are the ones that…
-
Politics and the Circus That Never Ends

Party manifestos are rolled out every election with bold declarations about tax cuts, public spending, and cleaning up government. Anyone with a few elections under their belt has learned to treat these glossy brochures as the opening bid in a negotiation, not an actual blueprint…
-
ADHD Diagnosis – Stuck in Limbo Without Treatment or Choice

You know something’s wrong. You’ve known for years, maybe decades. You’ve seen the comments online from people who finally got diagnosed with ADHD or autism in their 40s, 50s, 70s or even older. People who say medication changed everything (life changing, many say). People who…
If you need help with your own content, get in touch.
Creating optimised content that gets found on Google, Bing and AI platforms like ChatGPT, Perplexity, etc, is what I do.